What makes a good Logo
Garr Reynolds is discussing about criterias of good or bad logos based on this years fifa world-cup logo in his blog.
According to Paul Rand (1914-1996), the effectiveness of a logo depends on several elements including;
• Distinctiveness
• Visibility
• Usability
• Memorability
• […]

Ralf Appelt since the end of his studies in Educational Science 2007 works with the 



